Typically, the discovery phase lasts 1-2 weeks. This depends on the complexity of your business and the availability of your key stakeholders for interviews.

We need access to any existing market research, competitor data, brand guidelines, and most importantly, 30-60 minutes of time from key leaders (like founders, sales, and marketing heads).

It's a complete plan that covers every stage of the customer journey, from initial awareness (e.g., an ad) to consideration (e.g., website) to conversion (e.g., a sale) and finally to retention.

Our process includes two full rounds of revisions on the primary design direction (e.g., the homepage). Once the direction is locked, we build out the other pages. This ensures we stay on schedule while incorporating your feedback.

Yes, we provide premium managed hosting and ongoing website maintenance as part of our scaling packages. This includes security updates, performance monitoring, and uptime guarantees.

We select the best platform for your needs. This could be Webflow for marketing sites, Shopify for e-commerce, or a custom React/Next.js build for complex applications.

We are channel-agnostic and go where your customers are. Based on the Phase 1 strategy, this could include Google Ads, Meta (Facebook/Instagram), LinkedIn, SEO, or cold email outreach. We focus on the 1-2 channels with the highest potential first.

A "good" lead, or Marketing Qualified Lead (MQL), is defined in Phase 1. It's typically based on firmographics (company size, industry) and intent signals (e.g., downloaded a guide, requested a demo). Our sales team then further qualifies them into Sales Qualified Leads (SQLs).

This is an automated series of emails sent to a new lead. It's designed to build trust, provide value, and "warm up" the prospect, making them more receptive to a sales call.

We provide a 24/7 live dashboard for all clients. Additionally, we hold formal strategy and review calls every two weeks (bi-weekly) to discuss results, insights, and next steps. For larger accounts, this can be weekly.

This is expected. Not every test works. Our optimization process is built to find "losers" quickly and cut them. We then re-allocate that budget to "winners" or new tests. We fail fast, learn, and iterate to find what scales.

It's a method of comparing two versions of something to see which performs better. For example, we might test a "Get Started" button (Version A) against a "Book a Demo" button (Version B) to see which one gets more clicks.

We use a combination of data: analyzing your existing customer data for lookalike segments, monitoring competitor moves, and analyzing search/market trends. We then launch small, low-cost "test" campaigns to validate a new market before scaling.

Think of it as "growth R&D." Based on customer feedback and sales call insights, we may identify a high-demand, complementary service you could offer. We can then help you package, price, and launch it to your existing customer base as a new revenue stream.

It means building a "moat" around your business. Instead of relying on one product or one marketing channel, you have a resilient ecosystem with multiple revenue streams and a strong brand that can't be easily replicated.